Usain Bolt decided to put some effort into it and slashed 2/10th off Michael Johnson's 12 year old world record, winning the 200m title in 19.30.
And the British aren't confining themselves to Beijing you know!
Bowls: Alison Merrien, current World Champion of Champions, won the World Indoor Cup Final in Australia.
Darts: Phil Taylor won the Stan James World Matchplay title in Blackpool.
So tell the Aussies - we do win some standing up!